Blue-Chip Management Process

OBP (Operating Business Plan)
(3 Year Strategic Plan)
* Macro Numbers
* Initiatives We Wish To Take
* Investments We Want To Make

All Plans Are Consolidated
Corporation Decides Where The Investment Will be Made

ABP (Annual Business Plan)
(Annual Tactical Execution)
* Detailed Budgets
* Contract With Corporation For Initiatives And Returns
* Reviewed And Communicated Monthly

LIVING THE MIND SET
**Our Mission**
1. Superior Customer Service
2. Consumer Satisfaction
3. Value To Our Shareholders

**Our Goal**
1. Grow Volume
2. Increase Share
3. Increase Profits